Siloed customer data, no single view
Found 200,000 customers hiding in plain sight, across systems
EcomStudyLab centralizes data scattered across your CMS and CRM into one CDP, and a forward-deployed marketer builds the campaigns that reach every customer it uncovers, all inside one retention marketing platform.
The problem
You can't segment what you can't see
Without a unified profile, segmentation becomes a manual exercise: exporting lists, cross-referencing spreadsheets, and hoping nothing changed since the last pull. Real-time targeting is out of reach when the underlying data is scattered.
What we hear from brands
a multi-brand fashion group: siloed systems mean no real-time customer segments, so we rely on manual list pulls
an online jewelry retailer: manual segmentation between email and SMS, with no unified customer-journey view
a wine-accessories retailer: the lack of a CDP limits a unified view of customers and segmentation
The new way
CDP and activation, in the same system
Most CDPs only collect data. EcomStudyLab also includes email, SMS, push, on-site and app personalization, loyalty, referrals, promotions, and product recommendations, so a unified profile can trigger a campaign without exporting anything to a second platform.
+111.7%
online order volume after unifying customer profiles
+56.6%
online revenue in the same period
200,000
"lost" customers found once data was centralized in one CDP
How it works
How the switch to EcomStudyLab actually works
You grant access
Give your EcomStudyLab forward-deployed marketer access to your current stack and approve the migration plan. That is the extent of the lift on your side.
Your old stack stays live
Nothing goes dark. Your existing tools keep running while your marketer rebuilds data, flows, and campaigns behind the scenes, including domain warm-up for deliverability.
You go live on your timeline
Growing brands are typically ready in two to four weeks. Complex, nine-figure setups take three to seven weeks. Either way, your marketer handles 99% of the work.
The platform
No engineering to run it day to day
Marketers configure the flows, the widgets, and the personalization rules themselves. Support and operation need no developer time, which is what makes a small team able to run all of it.
Your forward-deployed marketer
Lessons from hundreds of brands, applied to yours
Your marketer has run this migration and these flows for ecommerce brands before, so the first version of a program starts from what already works elsewhere rather than from a blank canvas.
Patterns taken from hundreds of implementations
Ecommerce-specific expertise, not general martech
Faster results because the first draft is not guesswork
Replace your stack
One vendor to hold accountable
When email, the website, and the recommendations belong to three companies, a problem that spans them belongs to nobody. One platform makes the answer somebody's responsibility.
See it running before you talk to anyone
There is a tour of the platform on the site, and it does not ask for a calendar invite first.